This weeks lecture had two focal points, McLuhan’s idea that ‘the medium is the message’ and convergent media practices. I’ve recorded my reflection using SoundCloud to highlight my understanding on these two topics, specifically using Facebook as an example to explain my understanding. The use of a podcast allows me to explain my thinking a little clearer and delve into more detail.
Brier, N 2011, On Facebook, the Medium Is the Message, Fast Company, viewed 10 March 2016 <http://www.fastcompany.com/1745435/facebook-medium-message>
Federman, M 2004, What is the Meaning of The Medium is the Message?, viewed 9 March 2016, <http://individual.utoronto.ca/markfederman/MeaningTheMediumistheMessage.pdf>